Mad About Mascara! – Makeup and Beauty Blog

Current mascara lineup, but of course I’m lookin’ for a new love!

It’s clear from the answers to question nine in yesterday’s Monday poll that as a collective group we are mad about mascara!

Did you think you were alone in your mascara obsession? Guess what? You’re not!

As much as I love mascara, I do have to say ever since I quit using lash serum (it was around this time last year), mascara needs to work that much harder. Ugh! When I was consistently using lash serum, my lashes were long, thick, lush, curled easily and rarely fell out. I could use any mascara, and my lashes would look amazing. Now that I’m back to my baseline lashes, every mascara falls short.

I’m on the hunt for a new one, again!

In the comments yesterday, Megan mentioned the new Tower 28 mascara, which I’ve been wanting to try ever since I saw makeup artist Katie Jane Hughes use it on Instagram. I have yet to find an –“air quotes” — clean mascara that I’ve liked, though, so if and when I pick it up at Sephora, I’m gonna definitely keep my receipt just in case.

What mascara are you using at the moment?

All summer long I bounced back and forth between a couple of old faves from MAC, and I just recently started a new tube from a brand called Araceli. They’re a small, cruelty-free line out of Southern California, and the packaging has a pretty butterfly on the side of the tube. It’s good at thickening and lengthening, but I could use with more curl hold, so it’s not the one to rule them all.

I’m wearing two coats of Araceli Mascara.

One tube of Araceli mascara is $19, and side note, when did mascara get so dang expensive?

Your friendly neighborhood beauty addict,


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