Iggy Azalea is getting XXXtra.
The Australian singer, 32, is taking her career to the next level by launching an uncensored OnlyFans account as part of a wider campaign for her upcoming fourth album, Hotter Than Hell.
Azalea, who hails from Mullumbimby in northern NSW, announced the multimedia project on her Instagram page, a year-long collaboration with the subscription platform called ‘Hotter Than Hell x OnlyFans’.
Azalea’s newest endeavour will mix the artistic mediums of music, illustration, poetry, photography and video for creative yet “unapologetically hot” content.
Snippets of her upcoming fourth studio album will also be sprinkled throughout the campaign.
The Kream singer even teased her new collaboration on January 10, writing on Twitter: “Music? … summer. Scandalous s**t? … Friday.”
‘Hotter than Hell x OnlyFans’ will be the Fancy crooner’s biggest work ever and is inspired by the 1990s — the age of the supermodel.
The project will highlight sexuality as well as give a nod to the idea of the centrefold model and is a hyperrealistic version of the blonde beauty’s life. Her first visual collab is with artist Ian Woods.
Pamela Anderson, sexuality and Madonna’s infamous Sex book are also the top inspirations for Azalea’s latest move.
“I’ve been working on Hotter Than Hell for six months already and I’m full of excitement and nervous anticipation to begin revealing it to the world, layer by layer,” Azalea said in a statement.
The mother-of-one went on: “Admittedly, I never knew OnlyFans was a place where I could be creative, so I didn’t expect to be collaborating with them on my biggest project to date.”
“Once I looked beyond the surface level chatter about what it means to have an OnlyFans, I realized [sic] it was the perfect platform to launch a multimedia concept on,” she said. “I feel excited about not having to worry about the overwhelming and creatively limiting censorship artists have to navigate when sharing work on other digital platforms.”
“The project is bold and fun — so is this collaboration — I think it’s going to surprise a lot of people,” Azalea added.
On her OnlyFans profile, parts of ‘Hotter Than Hell’ will be unveiled throughout the year piece by piece. The event will also feature exclusive partnerships with producers, visual artists as well as fashion photographers.
Subscribers will get first-look access and exclusive content throughout the year and they can score the snaps for a monthly price of $US25.
By the end of the year, the content will be released as a coffee-table book available to purchase at a later date.
This story originally appeared on New York Post and was reproduced with permission
Originally published at www.news.com.au